Patch one – Business model canvas Patch one was the initial creation andresearch and development into the ideas of the hotel. This required each personto identify their strengths and weaknesses in creating the hotel. As a result,this lead to each person ascertaining their role within the company. My rolewas the project manager and the co-manager for the finances of the business,this meant I had to not only look at my own work but also to oversee the workof the other members of my group. In this, we looked at methods ofresearching what kind of hotels were in the vicinity of Birmingham and alsodoing research on both the history and industry of hotels in Birmingham and theUK.
The Business Canvas Model, in my opinion was the initial way to debut theideas and plans we had for our hotel, but as a result of poor research and failureto fully establish what was required of us, this lead to us creating a sub-parCanvas Model. However, this helped increase myunderstanding into methods of research and how to reference my work, as well ashow to communicate efficiently with my team members, by identifying a platformwhere we would be able to speak even when out of the classroom, and thereforecover each other is one person was unable to make it to the lesson or time weallocated to meet outside the classroom. In this patch, I felt optimistic andhopeful, that we would be able to learn from our mistakes and get to know eachother better in order to produce a better patch two and three. Patch Two – Trade Fair The trade fair, in my opinion was the bestpatch we did by far.
The trade pitch required us to be more creative and opento communicating with members of the public about our hotel. This required usto present a stall with the best aspects of our hotel and create a website andsocial media platforms in order to be able to do business with clients andpotential customers. In this patch, each member of the groupwas allocated a specific section of the trade fair to cover, for example, I wasin charge of completing the website. After having learnt from our mistakes inthe first patch, I feel like we communicated a lot better during the thirdpatch and organized ourselves efficiently in order to complete a successfultrade fair. The trade fair required us to look intothe methods of pricing and how we wanted to sell and market our hotel to bothpotential clients and our chosen target market which was millennials (so peoplewithin university and older). From this I learnt how to not onlycreate an aesthetically pleasing hotel, but also how to speak to people withina professional environment when trying to inform and sell a product to membersof the general public. This patch, I personally felt was thebest of the three patches we completed, as everyone not only enjoyedthemselves, but we also worked well to make sure everyone had the required workfor the patch, although, however we still did need to go into more depth forour finances and this was the main weakness I felt we held.
Patch Three – Trade Pitch This was the date of the third and finalelement of the group work in the module. During this, we were required to createpitch in order to sell our hotel in the form of a dragon’s den style meeting. At the beginning when set the task, mygroup initially divided the tasks and allocated each task according to theroles we had each picked. As a result of each being allocated atask, this resulted in everyone having to complete their work individually andthen send to one person after completing. However, some of the members werereluctant and late in completing the work and this resulted in a back log ofinformation in order to complete the pitch before the presentation. In this, I learnt that althoughallocating work may be deemed to be faster than completing work as a group, ifthe team isn’t willing to cooperate, this results in unnecessary and unduestress.
I feel that the best method goingforward, would be to plan and identify the strengths and weaknesses of eachperson before giving and allocating tasks In my personal opinion, I felt like thedeadline were a little rushed, and the third patch was completed with haste,compared to organizing time accordingly and practicing the presentation morebefore presenting. I feel like this is a personal goal forthe future and will want to make sure that I keep a log of the tasks at hand inorder to plan time accordingly. During the presentation, I feltpressured in terms of the amount of work that was required to be completed dueto the lack of correspondence and cooperation of my group members. As a result,I felt that the presentation did not run as smoothly as I would have liked itto compared to if we had more practice.
Summary Upon reflection, I felt that the modulewent well, although having some major delays during the final pitch and a slowstart in the beginning. In future, I feel that I should take more time whenmaking decisions and to be more organized in order to do things within theirallocated time rather than being rushed. Although the cooperation of my groupmay have been hindered at times, I felt a lot of pressure and stress whenthings were not working, but more relief after being able to overcome theobstacles.