The Albania Economy Profile Tourism Essay

This paper consists of the description of touristry employment and labour market behaviour in the particular conditions of Albania, go throughing from communism to capitalist economy. New market economic system brought many alterations in the Albania Economy profile. The survey is concerned with the function of new developments in touristry industry, touristry employment and the nature of its businesss in these particular fortunes. Sing touristry as safety industry[ 1 ]gives the chance to place mobility forms from other ( non efficient ) economic sectors, to asses the impact of the alteration in labour market and to mensurate the motive of the work force, which found itself as devalued human capital, for acquiring employed into touristry.

Besides, as in all East-European states in passage, the migration phenomenon is present in Albania. Its social-economic advantages and disadvantages has been object of many surveies.The purpose of our paper is to give response to the inquiry: Is there any correlativity between touristry developments and its employment with migration rate? The attraction of touristry employment for many is due to a figure of factors, such as: single desire for being enterpriser, high degree of interpersonal contacts and flexibleness in employment, low skilled occupation, diverseness of occupations, etc..

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The survey is based on primary and secondary research. National statistics, old parts in this field, cyberspace beginnings, etc. , served as secondary informations. Survey methods served as the beginning of the primary informations, which have been processed by SPSS.This is a behavioural survey in which economic sciences forms the background. Basically, it is about the personal experience of economic alteration in exceeding societal fortunes.

What is Tourism Industry?

Researching into the late research and the different part of the touristry field, there are excessively many different definitions sing different points of position in favour of touristry.“ Tourism is neither a phenomenon nor a simple set of industries.

It is human activity, which encompasses human behaviour, usage of resources, and interaction with other people, economic systems and environments. ” ( Bull, 1995:1 )First of wholly, we need to acknowledge that touristry is non a unvarying industry or sector. From a macro-economic point of position, touristry is merely something that is consumed, whether ingestion is concluding or intermediate.

“ In the travel and touristry market place it follows that the touristry industry, or industries, consists of any organisations providing goods and services to those people now defined as tourers and sightseers, as portion of their tourer demands. ” ( Bull, 1995:3 )In the international touristry research literature, the most normally used definition is the undermentioned: “ Tourism is the impermanent motion of individuals to finishs outside their normal place and workplace for leisure, concern and other intents, the activities undertaken during the stay and the installations created to provide for the demands of tourers. ” ( WTO, 1989 ) . For the intent of look intoing the economic impacts of touristry, the definition of the WTTC seems to be more appropriate, though, in our instance, excessively broad to use ( due to temporal and fiscal restraints ) : “ The Travel and Tourism industry is defined by the economic activities ( personal, investing, authorities, concern and net export ) associated with travel as measured by the broad assortment of current and capital outgos made by or for the benefit of a traveller before, during and after a trip ” ( WTTC, 1995 ) .Though outgos before and after tourist trips may originate as a effect of going, most services provided to the tourers have to be delivered at the clip and topographic point at which they are produced ( Hansen & A ; Jensen, 1996 ) . Tourism ‘s economic impacts, harmonizing to that, have to be seen as economic benefits and costs which accrue to destination countries as a effect of touristry development. Besides, tourer outgos should be considered from the positions of the local, regional and national economic systems of tourer finishs.

Because of the deficiency of the appropriate information on it, it is hard to travel in the graded categorization, so the focal point remains on the national economic system as a whole.Tourism is a field of investing every bit good as an attractive industry for being employed on it. Tourism is by and large known as one of the sectors where the costs of a new occupation are significantly less than in other industries, though some researches have come to a contrastive decision. Obviously, the features of employment and the effects of touristry development vary harmonizing to the type of tourer activity, some types of touristry being more labour-intensive than others.

Adjustment installations and the cordial reception sector in general employ a significant proportion of the touristry labour force, but they besides require comparatively big capital investings. The fiscal resources required to bring forth employment besides vary with the size of companies, the types of accomplishments needed, the economic development of the finish country, etc.

Sustainable Tourism Development

Tamara Ratz & A ; Laszlo Puczko ( 1998 ) include in their survey, the construct of sustainable development which was introduced by the World Commission on Environment and Development in the Brundtland Report in 1987, specifying sustainable development as “ development that meets the demands of the present without compromising the ability of future coevalss to run into their ain demands ” .A In regard of sustainability the whole touristry sector must be developed and managed in a manner that it does non damage the natural and socio-cultural environment and this is the duty of the global touristry industry.A In the continuance of their work Tamara Ratz & A ; Laszlo Puczko ( 1998 ) , have given some types of sustainability, such as: Ecological sustainability, Social sustainability, Cultural sustainability ( Jafari, 1987 ) and Economic sustainability.Economic sustainability refers to a degree of economic addition from touristry that is sufficient to supply an appropriate income for the local community ( compared to the any particular step taken to fulfill the tourers ( therefore a stipulation of economic sustainability is the attraction of an country and the sensed high quality of its tourer supply: without being in a competitory place in the universe market, no finish can be economically sustainable ) .AHarmonization of all these facets is the responsibility of touristry scheme developments, but it is non in fact the focal point of our survey.

It is merely to remind that the survey of the economic impact of touristry is in class with the sustainability of its developments in order to recognize a long-run prospective.

Academic Field of Tourism

Tourism today is no longer an economic activity based entirely on the employment of hotel and catering staff. It is a major employer which needs to be taken earnestly by those responsible for employment policy. Tourism plays a greater function in conveying people and states together. It doubtless motivates them to larn foreign linguistic communications and promotes common apprehension of one another ‘s state of affairs and thereby contributes to peace.

So, there are many other activities, included in different economic system sectors, induced by touristry developments. In fact is excessively difficult to measure its indirect impact, but it exists and can non be neglected. For illustration, there are really new subdivisions of undergraduate university surveies set up in some of Albanian universities. The educational establishments are first-class campaigners for supplying leading. Their influences are an of import contributory factor in finding the managerial and the policy determination doing model.Human resources are of import elements in the strengths and failings of touristry activity. Improvement of the supply conditions for human resources is an effectual step for beef uping the competitory place of a destination/country.

The ( labour ) supply conditions are given through factor gifts, monetary values and features of factors of production and production efficiency. The human resources gift of a state is defined by the skill degree of its work force which, in bend, determines the state ‘s international competitory place. So, the preparation is needed non merely in managerial degrees, but besides in others degrees.

This is highly of import, since touristry industry is labour intensive and the touristry experience is a high-contact service. That means more making and specialisation of labour forces available for touristry services. On the other side, it brings the gap of the new work topographic points by cut downing a small bit unemployment of different parts.

VI. Methodology

The survey hypothesis is:Sing touristry as safety industry[ 2 ]gives the chance to place mobility forms from other ( non efficient ) economic sectors, to asses the impact of the alteration in market labour and to mensurate the motive of the work force, which found itself as devalued human capital, for acquiring employed into touristry.The chief aims performed during the survey are:stand foring the function of new developments in touristry industryanalysing touristry employment and the nature of its businesss in these particular fortunessing touristry as safety industrygiving touristry function in the economic developmentsMethodology consists of the usage of the combined primary and secondary research methods.

Researching the right literature, such as: books, old surveies in the touristry field ; choosing related informations to the intent of the survey ; set uping them in the most representative mode ; comparing informations, from different beginnings in order to increase their truth were the chief occupations performed during the secondary research procedure. In order to turn out the hypotheses, the survey followed up the theoretical account of the similar survey done by Szivas & A ; Riley ( 1999 ) . It served as a usher to all our work for two chief grounds: foremost, the similar aim of the survey, and the 2nd the similar state under focal point.

The Pattern of Mobility

In the questionnaire topics are asked to give their employment form over the 1991-2004 periods.

The pick of 1991 as a cut-off point is justified by some factors, such as:The survey was chiefly interested in mobility forms after the prostration of the Communist system.1991 was the first twelvemonth when unemployment appeared in the official statistics. Of the entire sample, 92.2 % ( 142 respondents ) moved into touristry during last 13 old ages.Furthermore, in line with the hypothesis, the function of touristry as a safety industry for the victims of passage, it was anticipated that a figure of respondents would hold exchanged their unemployed place with a occupation in this industry. Fig.

4 shows sectors of the economic system the touristry workers came from.

Motivations to Move into Tourism

In the questionnaire there is a table including 24 statements related to the possible motivations for taking up a occupation in touristry. The respondents were asked to rate, on a 5-point Likert graduated table ( 1-strongly disagree, 2-disagree, 3-neither agree nor disagree, 4-agree, 5- strongly agree ) , the grade of their understanding or dissension for 24 statements. When construing the consequences, higher means imply understanding whereas lower values indicate dissension. The means and standard divergences for 24 statements are shown in Table 4, where it is represented a strong positive attitude towards touristry employment.

The statements with strongest support were the followers:- ” I wanted better working conditions ” ,- “ I wanted an interesting occupation ” ,- ” I wanted to work in a pleasant surrounding ” ,- ” I saw the touristry as the most profitable industry for a concern ” ,- ” I saw good concern chances in touristry ” .- ” I was attracted by image of touristry ”- ” I wanted a occupation in which I could cover with people ”The first statement with the lowest average value was “ My household had a concern in touristry ” , because of the deficiency of private ownership in the Albanian economic system before ’90.

Table 4. Means and Standard for 24 Statements ( n=154 )






Std. Error Mean

I earned excessively small in my old industry1483.12841.62581.13364It was easy to get down a concern in touristry1542.55191.

50399.12120I needed excess income in order to better my populating criterion154


1.31830.10623I saw the touristry as the most profitable industry for a concern154



1.059154.085349My household had a concern in touristry1541.83121.56266.12592I wanted to roll up capital for set uping my ain concern1543.

85061.66385.13408I was unemployed and needed a occupation1542.

16881.68347.13566I saw touristry as a profitable industry154


1.28013.10316I was attracted by image of touristry154



1.22580.09878I wanted to utilize my linguistic communication accomplishments1543.50001.

41074.11368I saw good concern chances in touristry154


.93385.07525I needed excess money rapidly1542.90911.35937.10954The industry I was working in before was worsening1442.

54171.53684.12807I wanted a occupation that suited my instruction1513.

37091.43581.11684I did non see chances in my old industry1433.37761.51427.12663I wanted to go forth my old occupation1413.23401.60641.

13528I could non acquire a occupation elsewhere1492.32211.53899.12608I wanted a occupation in which I could cover with people151



1.21648.09900I needed a occupation which did non necessitate any peculiar making1512.62911.70339.13862I wanted to work in a pleasant environing151



01855.08289I like to seek different occupations1513.21851.

59120.12949I wanted to set up my ain concern1513.95361.

63029.13267I wanted better working conditions151



05921I wanted an interesting occupation151


.79978.06509The information provide an interesting penetration into the motivations for the mobility into touristry.It is necessary to hold a expression at the construction of the motivations. Factor analysis was applied to the information.

The attack to factor analysis harmonizing to the chief survey aims was based on five hypotheses.1. Tourism is more than a simple economic sector ; it encompasses a assortment of different activities in which the figure of occupations created in spin-off activities is at least every bit great as the figure straight created in touristry.2. Tourism offers many occupation chances necessitating few makings and is hence a good beginning of work for immature people and adult females, with merely high school instruction degree, except others.3.

Tourism is favored for incentive value of the occupations it offers ( as, image, the pleasant environing etc.. ) .4. Tourism for the most portion generates occupations which provide a new entry into economic environment, frequently in private concerns as entrepreneurship etc.5.

Tourism offers an flight path from worsening industry, an unpleasant occupation or unemployment.We make factor analysis utilizing the correlativity matrix to seek to find which sets of variables cluster together in a sensible mode.Rotated Component MatrixComponent











I saw touristry as a profitable industry




188-.1214.301E-029.120E-02I wanted to roll up capital for set uping my ain concern



206.124-2.649E-028.302E-02.1024.152E-02-.284-7.431E-02I wanted better working conditions




185.156.279-.197I did non see chances in my old industry.190




149-9.822E-022.215E-04I wanted to go forth my old occupation-.123




172-.101I needed a occupation which did non necessitate any peculiar making.226



167-1.551E-03-4.515E-028.655E-02I earned excessively small in my old industry-.1829.714E-02




129-2.738E-02I needed excess income in order to better my populating criterion.269-2.508E-02



.3306.012E-02-3.653E-02-9.610E-02.200-.1098.924E-03I needed excess money rapidly.




873E-02-6.292E-023.783E-02I was unemployed and needed a occupation-.1301.699E-02-2.343E-02




705E-02I wanted to utilize my linguistic communication accomplishments-4.409E-02-9.190E-02-1.363E-02-2.926E-02



884E-028.877E-02.203I wanted a occupation in which I could cover with people-.224.255-2.




510E-02-4.723E-02.341.227-6.199E-02I could non acquire a occupation elsewhere4.710E-02-.124.




272.174I saw the touristry as the most profitable industry for a concern.372-1.714E-02.443-4.247E-02



562E-02.230-.314-7.439E-02-.121I like to seek different occupations-.290-.




-2.111E-026.523E-022.552E-02.126It was easy to get down a concern in touristry9.





1886.270E-03I wanted to set up my ain concern.3031.505E-03.313-9.385E-02-1.268E-02




349E-02-.153The industry I was working in before was worsening.283.




-.109.1045.695E-02.109I saw good concern chances in touristry.




113.245.114My household had a concern in touristry-.264-.1744.040E-02.




188-.182-.337I was attracted by image of touristry.179.347-.132.162.




488E-02.388I wanted to work in a pleasant environing1.928E-02-1.




.157.234Future of employment.




-.276-.214I wanted a occupation that suited my instruction-1.673E-02-1.305E-028.826E-038.



6.016E-02I wanted an interesting occupation-.




Extraction Method: Chief Component Analysis. Rotation Method: Varimax with Kaiser Normalization.

a Rotation converged in 22 loops.Of the bold factor burdens, all except two of them are positive. The variable “ I could non acquire a occupation elsewhere ” and variable “ I saw touristry as the most profitable industry for a concern ” are motivations, which work in opposite waies. The same phenomenon is for variables “ It was easy to get down a concern in touristry ” and ” I wanted to set up my ain concern ” , which looks unrealistic and one of the grounds may be the sample mistakes mentioned before.The “ Entire Discrepancy Explained ” following tabular array shows the characteristic root of a square matrixs, which are the proportion of entire discrepancy in all the variables, which is accounted for by that factor.

Merely ten are extracted for analysis because, under the Extraction options, SPSS was told to pull out lone factors with characteristic root of a square matrixs of 1.0 or higher.The “ Rotation Sums of Squared Loadings ” give the characteristic root of a square matrixs after rotary motion improves the interpretability of the factors ( we used Varimax rotary motion, which minimizes the figure of variables which have high burdens on each given factor ) . The 10 factors solution satisfies both Kaiser ‘s standard of choice. Note that the entire per centum of discrepancy explained is 76.328 % ( see the cumulative value for factor 10 ) .

That is, after rotary motion each extracted factor counts for a different per centum of discrepancy explained, even though the entire discrepancy explained is the same. Besides, each factor is named in conformity with the significance of the correlative variables every bit good as in line with the five hypotheses.Entire Variance Explained


Factor Name

Initial Eigenvalues

% of Discrepancy

Cumulative %




Desire for Change



Entire Income


Change exigencies







Attractiveness 1








Attractiveness 2

1.0314.12376.328Extraction Method: Chief Component Analysis.The major part of the factor analysis to the research is that it supports the being of five hypotheses. So, the five hypothesis of the research are true.

Decisions and Recommendations.

It is clip now to ( re ) show the statements and issues covered in the prevues paragraphs, and progress some decisions and recommendations related to the subject.Tourism has become an built-in and progressively of import portion of the economic systems of the states of cardinal and Eastern Europe, bring forthing employment, gross and new concerns. The move from province to private direction, from centralisation and monopoly to decentalisation and competition, has been as painful and dearly-won as it was necessary.Albania is an undiscovered really interesting and beautiful state with great potency in developing different types of touristry.The touristry industry is considered as refugee industry for employment of employees from the other closed down or worsening industries. Here of course a inquiry is lifting up: “ Are all these employees coming into touristry because of its positive attraction or as the lone chance to acquire a hereafter occupation? ” By and large respondents see touristry as a good chance to increase their income, to be more satisfied, every bit good as a good chance to put their capitals.

But, there is a inquiry grade over truth of facts gathered from the questionnaire. It is related to earnestness of the respondents in make fulling out a questionnaire.Except being mark of the investings switching from the other worsening industry, touristry is an attractive industry for the new investings, particularly in hotels and eating houses. Compared to other states experience, when, even in instance of ownership or control non separated, enterprisers are seeking for prestige touristry developments more than large net incomes in short term, in Albania they are looking for large net incomes in shortest clip. Besides, it has to be considered that some of these concerns are runing as portion of informal economic system.

Tourism has an impact, non important in absolute value but at addition rate through old ages, in the employment phenomena. It is of import to stress, that, there is non yet included in the chief national statistical beginnings, the impact of touristry in the GDP, which is the most representative index of the touristry part. From the respondents touristry in Albania is non considered a low-wage industry, and statistically for twelvemonth 2000 norm monthly wage and pay per employee for the service sector ( considered merely touristry ) are 13012[ 3 ]higher than trade and building sector.

Sustainable Tourism development has to be taken under consideration from scheme design to its execution.From the facts, in general, touristry in Albania looks like in the other state described in different surveies. But, it is of import to state that in instance of following up the other theoretical accounts of development it is necessary to accommodate with particulars of our state before implementing them.A better cooperation between the touristry industry and the universities in order to allow them cognize what we offer, and for us to cognize better what the industry truly needs. This would assist, foremost, in developing better course of study and course of study, in a better selling of the cognition ‘s of our alumnuss, and secondly, in the quality of the service of this industry. In line with that our research could be more valuable to the local and national development of touristry.

The last but non the least is the importance of political stableness in Albania as preliminary status for a state to be developed and integrated.


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